Google Cloud Hosting and / or Compute Engine is just one of many services provided by the Google Cloud Platform. They also offer Application Machines, Storage, DNS, CDN, and various other services and products. The Google Cloud Platform consists of a number of physical servers and virtual resources, such as virtual machines (VMs), available through Google data centers around the world. We use a multiregional version of the Google Cloud Platform. This means you can choose a different data center for each of your WordPress sites.
Famous companies that use the Google Cloud Platform (Compute Engine or App Engine) include Spotify, HSBC, Home Depot, Snapchat, HTC, Best Buy, Philips, Coca Cola, Dominoes, Feedly, ShareThis, Sony Music and Ubisoft. Even Apple has said that some of its services have been transferred to cloud offerings by AWS and spent between $ 400 million and $ 600 million on the Google Cloud Platform. This cannot be independently confirmed.
EBay now also exports more than 1 billion products in its direct catalog to the Google Cloud Platform. Even Apple uses the Google Cloud Platform to store data for its iCloud service. And recently, GitLab and Twitter switched to Google Cloud.
Benefits of Google Cloud Hosting
Let's look at some of the main benefits of using Google Cloud Hosting and why we think it is the best solution on the market today in terms of price, performance, stability, scalability, backup, and security.
1. Prices are better than competitors
By billing per minute on Google (with a minimum fee of 10 minutes) you only pay for the time you use. And a big bonus is they give you discounts for continuous use without prior commitment. Use VMs for a month and get discounts, it's easy. This helps startups and IT departments to reduce their costs. For example, AWS requires prepay in the form of "samples ordered" to get a discount. And Azure only offers a 5% discount for 12 months prepayment.
AWS vs Google Cloud
When it comes to Google Cloud Platform, you basically get more IOPS at less than 1/3. As you can see in the configuration below, the 3-year contract is $ 1,102.50 / month for AWS, compared to $ 470.64 / month for Google Cloud. IOPS determines how many I / O commands can be executed per second and how many times a device can perform I / O tasks. In most cases, the greater the value of IOPS, the better its performance.
Azure vs Google Cloud
Azure looks different. You must choose premium SSD storage to get the same permanent network (NAS) storage. But if you compare the two together, it costs about 1/3 of the cost to use the Google Cloud Platform. As you can see in the configuration below, Azure costs $ 1,602.68 / month, unlike Google Clouds, $ 532.82 / month.
Google Cloud is still 50% cheaper (after a discount)! . all Google instances have networks that are much faster than the corresponding AWS instances [and even bigger], so they don't even play in the same league. AWS may have started creating cloud, but Google Cloud is the one who adopted it.
2. Private global fiber network + multi-level network
Google Cloud Hosting is different from other providers in that its network is one of the largest in the world.
On June 29, 2016, Google announced its investment in the FASTER Cable System, which gave Google access to 10 Tbps (terabit per second) of the 60 Tbps cable bandwidth between the US and Japan. They use this for Google Cloud and Google App customers. The 9,000 km trans-Pacific cable is the most powerful submarine cable ever built, and landed in Oregon in the United States and at two landing points in Japan. Google is also one of the six members who have single access to a pair of 100Gb / sx 100 wavelength optical transmission lines between Oregon and Japan.
And so on: As of August 2017, the Google Cloud Platform has separate premium and standard level networks. Network introduced. Thus GCP is the first large public cloud to offer a multi-level cloud network. The premium rate provides traffic through Google's global, low-latency network of highly reliable and highly reliable resources. Redundancy is the key, and therefore there are at least three independent paths (N + 2 redundancy) between two locations on the Google Network to ensure traffic continues between locations, even in the event of a disruption.
The default level provides network quality comparable to other large public clouds. Traffic between GCP and end users (the Internet) occurs through a transit network (ISP) instead of the Google network.
3. Direct virtual machine migration
Another great benefit of Google Cloud Hosting is the direct migration of virtual machines. Both AWS, Azure, or smaller vendors such as Digital Ocean offer this function. This is a very important differentiator of Google Cloud compared to other cloud providers. As a WordPress hosting provider, this means that our VM is always ready to be used, without significant performance degradation in direct migration of VMs between host machines.
The benefits of direct migration allow Google engineers to better handle problems such as patching, repairing and updating software and hardware without worrying about restarting the machine. Miche Baker-Harvey, Manager / Technology Manager at Google, outlines the high-level steps involved in direct VM migration.
In addition to direct virtual machine migration, Google also offers persistent disk resizing without downtime. You can use the portal or CLI (command line interface) to change the size of the live disk.
4. Improved performance
Google Cloud engine handles more than 60,000 visitors simultaneously without hassles. Following is an example of how to significantly reduce load time on a customer's website after moving it to the Google Cloud Platform. Before relocation, they receive peaks well above the 1 second range, and after their relocation they remain consistently below 500 ms. Simply by migrating to the Google Cloud Platform, load times can be reduced by up to 50%. GCP virtual machines really do a good job: they handle everything you throw.
5. Modern security elements
Another big advantage is security. If you choose the Google Cloud Platform, you benefit from a security model that has been developed for more than 15 years and currently secures products and services such as Gmail, Google Search, and more. Google currently employs more than 500 full-time security professionals. Niels Provos, a security engineer at Google, gave us insight into the security of the Google Cloud Platform (see video below).
Google Cloud Platform security features include:
- All data, as well as data in all Cloud Platform services, are encrypted when sent between Google, customers and data centers. Data stored on a persistent disk is encrypted under 256-bit AES and each encryption key is also encrypted with a series of regularly modified master keys.
- The Google application level and storage stack require requests from other components to be authenticated and authorized.
- Because Google has relationships with some of the largest ISPs in the world, this helps improve the security of your data during transmission by reducing the need for hops on the public Internet.
- Conduct security certification for companies with regular audits for regular audits based on SSAE16, ISO 27017, ISO 27018, PCI and HIPAA.
6. Dedication for further expansion
Google continues to rapidly expand its infrastructure for the Google Cloud Platform. On September 29, 2016, they announced the location of the strategically placed Google Cloud Region. Google also states that more locations will be announced in 2019.
7. Redundant backup
Built for 99.9999999999%, Google Cloud Storage has 4 types of storage: coldline, nearline storage, regional storage, and multiregional storage. It stores data excessively with an automatic checksum to ensure data integrity. A special feature of multi-regional memory is that it is also geo-redundant. This means that cloud storage is excessively storing your data in at least two regions in a multiregional storage area. Being a Google Cloud Hosting ensures that you never lose data even in the event of a disaster.
